SightX Appoints Dr. Brad Smith as Vice President of Strategy

SightX, an innovative leader in the research technology space, proudly announces the appointment of Dr. Brad Smith as its inaugural Vice President of Strategy.
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Date 23 February
Author Marina Roman Herrera

Dr. Smith will spearhead advancements in user-centric innovations, enhancing user experience and bolstering SightX's differentiated go-to-market capabilities.

Dr. Smith is a veteran of the United States Marine Corps and brings a proven track record of leadership and innovation. With 10 years of experience at major organizations like Amazon, Qualtrics, and ADT. His unique expertise will play a crucial role in shaping the company’s direction and driving sustainable growth.

As the market research technology landscape continues to evolve, SightX remains dedicated to delivering cutting-edge solutions that empower users. Brad’s appointment underscores our unwavering commitment to driving differentiation and fostering continuous improvement. As a highly sought after leader in the market research space, we’re proud to have him put his trust and confidence in SightX as the future of this industry.

Tim Lawton, Co-Founder of SightX

Commenting on his appointment, Dr. Smith expressed his enthusiasm for the opportunity to contribute to the SightX vision.

I have a strong conviction that we at SightX will continue to rapidly accelerate our ability to deliver unparalleled value for customers if we maintain a relentless focus on delighting our users every single day, and if we continue to make bold strategic bets on what we believe we can be the best at offering to them. I look forward to working closely with the whole team to further elevate our offerings and uncover what makes SightX uniquely helpful for our highly valued users.

Dr. Brad Smith, Vice President of Strategy of SightX

This pivotal appointment comes at a time of significant momentum for SightX, as the company continues to expand its footprint and enhance its suite of research technology solutions. With Dr. Smith at the helm of strategy, SightX is poised to accelerate its growth trajectory and solidify its position as a trusted partner for organizations seeking to unlock actionable insights and drive business success.

Marina Roman Herrera
ESOMAR Staff, Digital Marketing Specialist at ESOMAR