Read all about it: Congress 2023 Agenda is Finalised
ESOMAR finalises Congress agenda, welcomes leading brands, experts and thought leaders to the stage
The globe’s premier event for the international data, research and insights community gears up for four powerful days of interaction and learning
Amsterdam - 01 August 2023 - ESOMAR, the global community for data, research and insights, has finalised the programme for its flagship annual event, ESOMAR Congress, being held in Amsterdam 10-13 September 2023. Sessions during the conference feature international speakers from brands such as Microsoft, PepsiCo, Meta, Snapchat, Heineken, The Coca-Cola Company, L'Oréal, IKEA, Nestlé, Dow Jones, Google and many others, plus presentations from the world’s leading market research companies.
In addition, the conference will feature: a fascinating keynote address by the European Space Agency and a dive into how people make choices everyday by behaviourial science expert and author Richard Sutton - plus presentations by professor and author Jenni Romaniuk, International Director of the world-famous Ehrenberg-Bass Institute; and Amelia Kallman, leading futurist, speaker, and author who was recently named one of the 'Top 25 Women in the Metaverse'.
“We are bringing the best of the best to the stage at this year’s Congress, giving attendees a unique window into the innovations, methodologies and new technology applications that are driving the industry into the future,” said Rhiannon Bryant, Head of Global Events and Content for ESOMAR. “Already, registration for this year’s Congress is exceeding expectations with delegates coming from 78 countries, and this is certainly an event that no one in the research and insights community can afford to miss. We can’t wait to see everyone here in our hometown.”
Speakers will share stories from around the world that illustrate the power of insights, as well as the importance of building human understanding, empathy and sustainability alongside the thoughtful implementation of new technology, such as AI. Also included are sessions covering how to apply data to build better strategies for branding and communications; the newest sustainability initiatives; learnings from the Metaverse; special pre-conference in-depth workshops led by experts from Kantar, Human8 and Numerious; and more. Attendees will learn practical skills and transformative approaches to take back to the workplace and supercharge market research initiatives with new energy.
ESOMAR Congress 2023 will also offer a huge array of opportunities for networking in its colorful hometown, including a visit to Heineken and a soirée at the Fabrique des Lumières, a creative space that brings together art, culture, and technology, offering an immersive and interactive experience to all attendees. The exhibit hall will be filled with industry leaders and business appointments can be set via the conference app to meet with attending companies during the four-day event.
Registration is still open for the conference and 18 August is the last day to register at the standard rate. The event will be held at the famous Beurs van Berlage, one of the Netherlands most important nationally listed buildings. Special room rates for several hotels within walking distance of the venue are available. Virtual Incentives is the 2023 Platinum Sponsor for ESOMAR Congress.
About ESOMAR
Since 1947, ESOMAR has been the global hub for research, insights, and analytics. Reaching 50,000+ individuals, 750+ companies and 130+ countries, we are a worldwide membership organisation that empowers insights professionals and businesses to unlock their potential on both the global and local stage, fostering connections, collaboration, growth and knowledge. Driven by our core values of inclusivity, caring, innovation and trust, we have led the industry through a rapidly evolving landscape for more than 75 years. We continue our commitment to raising ethical standards, facilitating education, advocating with legislators, sharing best practices, and promoting evidence-based solutions for decision-makers. www.esomar.org
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Gabriela Kusters
ESOMAR Staff, Head of Global Marketing & Events at ESOMARGabriela Kusters is responsible for expanding the reach and performance of key marketing initiatives, boosting digital marketing effectiveness and growing organizational awareness around the world. She will apply her skills in all aspects of marketing to create strategies for positive growth.
With her experience, Gaby has the perfect blend in the digital marketing space and isn’t afraid to think outside the box - all while understanding the nuances of working in different regions around the world. Together with her team, Gaby conducts foundational work across all ESOMAR’s digital properties to ensure that outreach efforts are effective, optimized and aligned with organizational goals, values and culture.
Prior to joining ESOMAR in August 2022, Gaby managed marketing for high-tech telecommunications company, and led EMEA marketing programs for the global Mobile Marketing Association (MMA). Gaby holds a Master of Science in Marketing from Brunel University London and received her Bachelor of Science in Communications and Media Studies from HU University of Applied Sciences Utrecht, the Netherlands.