Gabriel Velez Joins Behaviorally to Expand LATAM Business

As Vice President, Regional Business Development
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Date 5 June 2024
Author Marina Roman Herrera

Behaviorally is pleased to announce today that Gabriel Velez has joined as Vice President, Regional Business Development based in Miami, Florida, leading our strategic growth initiatives and expanding our footprint in the region. Behaviorally delivers data intelligence to own the most valuable moment in marketing: the purchase transaction. Our tech-enabled products are built upon the world’s largest database of behavioral consumer pack design metrics to help clients influence behavior in the final moments along the path-to-purchase.

 Velez brings over 15 years of expertise in driving innovation, product development, and strategic insights. With a robust background in leveraging AI and market insights, Velez has consistently driven business growth and customer satisfaction across the Latin American region. Velez previously held leadership roles at Crowd Answers, Zappi, System1 (formerly known as BrainJuicer), and GFK. His ability to analyze complex data sets and uncover patterns has been pivotal in driving actionable insights for clients, resulting in substantial business growth.

We are thrilled to welcome Gabriel to our team. His extensive experience and proven track record in driving consumer-centric innovation and business development make him the perfect fit for our strategic goals. We look forward to his contributions and leadership as we continue to expand our presence in the region.

Brent Snider, Behaviorally’s Managing Director of Global Business Development

I am excited to join Behaviorally and lead the Regional Business Development efforts throughout the Latin American region. I am passionate about leveraging data and insights to drive innovation and growth, and I look forward to working with the talented team at Behaviorally to achieve our strategic objectives.

Gabriel Velez, Vice President, Regional Business Development

Marina Roman Herrera
ESOMAR Staff, Digital Marketing Specialist at ESOMAR