Congress 2024 Call for Speakers is now open and the theme announced!

Andrea is the Founder of Ask Afrika- 30 years ago. Whilst Ask Afrika is known as the ultimate authority in establishing benchmarks, Andrea has a special interest in social and reputation research. She has been involved in projects for the Bill & Melinda Gates Foundation and The Sukuma Trust. She sees business as playing a pivotal role in shaping and changing society and is committed to that change through uplifting societal voices. 

Her commitment to honouring the voice of South African citizens is born out of an enduring passion for all things socio-political. Ask Afrika was founded in social research and this drive is still evident in Ask Afrika’s COVID-19 measurements, directed by Andrea’s thought leadership. 

She has attended 6 programs at the Harvard Business School, 2 programs at Instead, whilst also holding an MA (Research Psychology). 

Andrea’s leadership on the global stage is recognized and celebrated as the first African to chair the ESOMAR Congress- the biggest gathering of global researchers. She has also been awarded the prestigious Legends250 accolade in 2023, given to legends in the global market research industry.

Michalis is the founder and CEO of listening247 by DigitalMR Ltd., a London-based tech company specializing in artificial intelligence for unstructured data analytics, research, and customer insights. He has garnered multiple prestigious awards and is recognized as an influential figure in the industry.

Michalis has authored numerous eBooks and articles that have contributed to the advancement of using AI in market research, customer experience management (CXM), social listening and analytics, text and image analytics, and the establishment of private online communities for brands.

Educated at T.U. Berlin, where he earned a master’s degree in aerospace engineering, Michalis supplemented his technical background with business training at Harvard Business School and London Business School. His passion for research has been ingrained in him since 1991, and he has had the privilege of living and working in various countries, including Cyprus, Germany, Hungary, Poland, the USA, and now the UK.

Prior to his entrepreneurial journey, Michalis held a role as a corporate executive in market research, serving as the head of CEE and after that of the global online research division for Synovate out of Chicago. This experience provided him with invaluable insights and deep expertise in managing multicounty P&Ls and large diverse teams.

With his commitment to innovation and acquired leadership skills, Michalis continues to lead listening247 by DigitalMR in the field of artificial intelligence and data analytics.

Dolphine Mongina is a Senior Location Analytics Executive at Dalberg Research. In her current capacity, she spearheads the ongoing Climate Action Project which is driving a climate positive growth agenda in Africa. She is overseeing the execution of workstreams such as the sizing and situating renewable energy and hydrogen potential in Africa, along with the greening of the steel and aluminium sector. The outcomes of these efforts were highlighted at the recently held Africa Climate Summit in Nairobi.

With more than 4 years of experience in geospatial and statistical analysis, she has become an expert in the application of Geospatial Information Systems and Remote Sensing to address challenges in multiple sectors such as market research, energy, environment, climate, and agriculture. She was part of the team that worked on developing the vulnerability index which won the inaugural Tony Cowling Industry Innovation Award in 2022. This index has been crucial in epidemiology to identify locations most at risk.

She has a keen interest in the application of cutting-edge technology, geospatial technologies, and primary research to mitigate the adverse effects of climate change in the agricultural sector in developing countries. This interest recently saw her lead a project on boosting economic growth and shaping livelihoods in the agricultural sector using machine learning in Kenya and Malawi. This topic was presented in the 2023 ESOMAR annual congress.

Outside of her work, Dolphine likes to watch plays and participate in theatre activities. She also enjoys listening to poetry as a simple and enjoyable way to relax and unwind.

Corrine Moy is a widely renowned expert in the marketing & data science space, with a track record for innovation and excellence. She has managed large global Marketing & Data Science practices, with up to 100 science professionals. She currently provides consulting services in these areas.

Corrine is a regular contributor to industry conferences and publications, with many awards for this work. She has a long history of teaching, both science and research topics, for the UK-based Market Research Society and for many other research institutes. She has developed innovations in many areas of marketing/data science and research, most latterly an award-winning modular survey methodology, a hybrid research design approach, as well as a unique approach to measuring brand equity.

Mina Sfondilis is currently a Director of R&D Consumer Strategy for PepsiCo, based in Chicago, IL.  She is part of the Strategy and Portfolio Management team, responsible for driving Human Centricity throughout the R&D Organization. 

Mina has been with PepsiCo for 23 years.  Most of her career was spent in Sensory and Consumer Product Insights, where she led the Global Front End of Innovation team.  In 2020, she became one of the 13 R&D Research Fellows, and has been focusing on understanding Cognitive Dissonance, as well as identifying technologies of the Future for R&D. 

Mina has a background in Psychology, and worked as a mental health professional in her past life.   She has a BS from the University of Illinois in Champaign-Urbana, and an MS from Loyola University Chicago. 

She is involved in external organizations such as ESOMAR, American Psychological Association, and is a board member of Barrington Youth and Family Services driving mental health programs for the community.

Adrian Terron, Head of Corporate Brand and Marketing Strategy, at the Tata group, brings to it significant expertise in consumer and shopper insights, consumer innovation, social media analytics, brand building and marketing.  He has authored several papers on consumer insight, shopper and retail dynamics and innovation.  Prior to this, he was Head of Consumer Insights, Innovation and Consumer Neuroscience for Nielsen, South Asia.  In this role, he was responsible for driving the product innovation testing practice and portfolio, while strengthening and growing its pioneering consumer neuroscience business.  

Over the last several years, he has played a number of key senior roles at Nielsen.  He began as the Head of Marketing and Brand and was later instrumental in Nielsen’s social media analytics joint venture with McKinsey, to harness the growing power of consumer generated media at a time when the social web was in its formative stages in India.  During this time, Adrian and his team were credited with creating and patenting a social media brand equity evaluation system that won the prestigious Nielsen Emerging Product Idea Global Award.    

Adrian subsequently went on the lead Nielsen Retailer Services Division, working with the country’s leading organized retailers to help shape data analytics strategies while also creating the country’s largest shopper insights business.  He earned his Six Sigma Executive Black Belt in tandem with this role and went on to lead Nielsen's entire Consumer Insights and Innovation business in the South Asia region prior to his most current position.  

Before his roles within Nielsen, he was with the Godrej Group as Head of Group Corporate Brand Communication and part of its Marketing Council.  In this role, he was charged with institutionalizing the Corporate Communications function, developing its capabilities and conceptualizing a strategic framework that integrated key consumer insights into marketing initiatives.  He contributed significantly to the brand’s reputation and equity at the time of the relaunch of the Godrej Masterbrand, in 2008.  

Adrian began his career in consumer research with ORG-MARG, which later became part of ACNielsen.  Before this, he was a business journalist with CNBC TV-18.  He is a graduate from the HR College of Commerce and Economics, Mumbai, with a Bachelors’ Degree in Marketing Management.  He is an alumnus of IIM Ahmedabad’s Accelerated General Management Programme and has studied Behavioral Economics at Yale and Marketing Strategy at Harvard Business School.  

Patricia Beber Marques, Chief Performance Officer at the Ipsos Brazil, is an executive with a global outlook and a rich tapestry of professional experiences, with extensive international exposure, having worked and lived in Spain and Portugal for a combined total of 14 years. She has also engaged with diverse cultures and industries across Europe, Latin America, and Africa, enhancing her ability to lead with cultural sensitivity and a broad understanding of global markets.

Educated at the prestigious Pontifical Catholic University in Rio de Janeiro, Patricia holds a specialization in Journalism and a Bachelor's Degree in Social Communication. Her keen eye for strategic planning was further honed at Hult Ashridge.

Patricia's career is marked by her transformative leadership at IPSOS, where she currently serves as Chief Performance Officer. Her innovative strategies, including the implementation of new technological platforms, have significantly boosted operational efficiency and customer satisfaction. These initiatives also fostered a more engaged and dynamic Brazilian team.

Before her current role, Patricia excelled as Business Director at IPSOS, where she led business development for various teams, ensuring client satisfaction and team engagement which resulted in substantial revenue growth. Her tenure at NETQUEST - GFK as Country Manager saw the successful migration of operations to Chile.

At KANTAR WORLDPANEL, Patricia's leadership as Country Manager for Brazil and Expert Solutions Director for Iberia and Latin America led to the expansion of a new integrated portfolio. She also pioneered data fusion between TV audience metrics and FMCG consumption in Latin America, a testament to her innovative spirit and dedication to providing actionable insights.

Patricia Beber Marques is not just a skilled executive; she is a beacon of innovation and strategic excellence. Her biography is a testament to her unwavering commitment to excellence, leadership, and the transformative power of effective management.