One-stop solution for actionable consumer research
Sponsors
Entropik Tech is the world’s leading Emotion AI company that reads Human Emotions, helping redefine experiences. In our Mission to Humanize experiences, we have built AI technologies that understand Human Emotions by Facial Expressions, Eye Movement, Voice Tonality and Brainwaves, in a fast and scalable manner. Our Diverse product portfolio lets you measure experiences across Media, Digital & Shopper interactions in an accurate and meaningful way. Entropik Tech provides Emotion Insights to over 150 global brands in CPG, Retail, Media & Publishing, Telecom, and Financial Services industries amongst others. The company has a presence across North America, Europe, Middle East, India and South-East Asia.
What's it about?
Traditional research methods like surveys, IDIs, and FGDs fail to capture consumers' unstated responses which are mostly subconscious. Emotion AI technology enables researchers to quantify consumers' emotion, attention, and engagement levels by capturing and analyzing their micro facial expressions, eye gaze movements, and voice tonality.
Armoured with Emotion AI in the center, Qual and Quant Research now captures what consumers think, feel and see. Entropik Tech's end-to-end research strategy helps brands and researchers capture actionable consumer insights in both Qual and Quant Research in a short turnaround time, 4X faster than traditional methods.
What's in it for me?
Join the leadership team of Entropik Tech, Lava Kumar (CPO & Founder) and Stefka Mihaylova (Head of Business, EU) for an insightful webinar session on the following:
Adopting Empathy Driven Quant and Qual Research
The 3As of Emotion AI: Agility, Accuracy, and Actionability
Making Behavioural Research DIY, Actionable and Quantifiable
Sneak Peek of our new Qual Research platform - Decode
Who is this for?
All those interested in Emotion AI and how to make it work for your business
Speakers
Lava Kumar
CPO & Founder at Entropik TechKumar has 18+ years of rich experience and expertise in product management while working with leading ad tech companies and fortune 500 companies worldwide. He has a deft ability to build and scale products. He has led product management teams for leading tech companies such as Motorola, Yahoo, GSK, Vodafone, Canon and Operative to name a few.
Kumar is an MBA graduate from the College of William and Mary and an Engineer from Madras University. Kumar spends most of his time strategizing and building the next gen emotion analytics platform using DeepTech, Machine Learning, and Neural Networks.
Kumar enjoys sharing his earned knowledge as a regular speaker at leading market research and Customer Experience forums. If he wasn’t building Emotion AI-enabled products, he would be exploring through the Nordic countries as a solo traveler.
Stefka Mihaylova
Business Head - EU at Entropik TechStefka’s BA studies are in journalism, and she also has Specialization in Management from Harvard Business School Online. She has over 8 years’ experience in the SaaS sales with strong focus on digital solutions for the market research industry. Her competence covers qualitative, quantitative and Emotion AI solutions.