LLMs and the Trifecta of Social, Reviews, and Surveys

How to sift through the noise and transform online feedback into a deep consumer understanding
  1. Home
  2. Events
  3. LLMs and the Trifecta of Social, Reviews, and Surveys
Start 10 Jul, 15:00 UTC
End 10 Jul, 15:30 UTC
Location Online

Speakers

Diane Meyer
Former VP, DTC & CX at Dorel Juvenile, Founder at HER-ON
Danny Gardner
Social Intelligence Lead at Haleon
Ido Ramati
Founder and COO at Revuze

What's it about?

The era of data-driven decision-making is evolving rapidly, but organizations still face a critical challenge; how to sift through the noise and transform overwhelming amounts of online feedback quickly into a deep understanding of the customer and take measurable action, at the speed of social.

Led by Diane Meyer, Founder, HER-ON, Formerly VP, DTC & CX, Dorel Juvenile, Danny Gardner,  Social Intelligence Lead at Haleon, and Ido Ramati, Founder and COO of Revuze, this session introduces a modern framework for operationalizing the trifecta of Voice of Customer data: reviews, social media, and surveys, as a single, strategic input, to surface patterns that inform immediate decisions and long-term direction.

Discover how many of today’s brands leverage this framework and set it into action. Hear actionable strategies brands are using to quickly decode what their shoppers truly care about, from product features to emerging preferences. Get real-life success stories demonstrating how they leverage AI & LLMs to sift through the noise quickly and easily identify hypes, anticipate trends, fine-tune product innovation, and optimize go-to-market strategies.

What's in it for me?

Key topics include:

  • How to capitalize on the strengths of various data sets in a meaningful way (social, review, and survey data)

  • Real-life success stories on how global brands are using new models to exceed KPIs

  • Keys to aligning VoC insights with business objectives

Attendees will leave with a renewed perspective on leveraging data as a driver of innovation and growth in today’s competitive landscape.

EVER CONSIDERED JOINING ESOMAR? We are the global business community for every data, research and insights professional. Whether you seek to grow your business, expand your knowledge, or demonstrate publicly your commitment to global standards, our community helps you reach your goals by offering a unique global network, tools and resources, and a united voice to shape your future. Find out more.

Membership fees start at EUR 100 for 12 months

Please note - By registering to attend this free webinar, you consent to your registration details being passed on to our sponsors for further communications related to the content of this webinar. Please review our privacy policy here

Supported by