ESOMAR Connect | Ireland 2025
As AI continues to reshape the landscape, how can our industry harness both technology and human intelligence to stay ahead?
THE FUTURE OF INSIGHT: AI HUMAN INTELLIGENCE AND THE POWER TO ADAPT
As AI continues to reshape the landscape, how can our industry harness both technology and human intelligence to stay ahead?
We begin with a thought-provoking keynote from Anneke Quinn de Jong, who will explore the concept of co-intelligence — the idea that true progress lies in collaboration with AI, not competition. Anneke will share how to unlock your human superpowers, create meaningful competitive advantage in a world where everyone has access to the same tools, and what this means for the future of insight and decision-making.
The conversation continues with a panel of industry leaders:
Speakers
Anneke Quinn-de Jong
Founder at AI & UAnneke Quinn-de Jong, founder of AI & U and formerly the Head of Brand & Customer Experience Insight at Philips, brings a wealth of experience and innovation to the table. As Head of Brand & Customer Experience Insight for Health Systems at Philips, Anneke continuously spearheaded innovative approaches to bring the customer closer to the organisation, leading a team of highly skilled Insight Analysts. Before this role, she led an agile Insight Accelerator Team at Philips Personal Health, where she injected fresh and novel research approaches into innovation processes. With over 13 years of experience at Philips and prior to that a background in consulting for 30+ technology and FMCG brands, Anneke is uniquely positioned to guide you through the AI transformation. As the founder of AI & U, Anneke emphasizes the human element in navigating AI's impact. Beyond her role as a leader and innovator, Anneke is also recognized as a renowned speaker and training facilitator, passionately sharing insights and empowering others within the field. Her blend of corporate and start-up experience, coupled with coaching and organizational anthropology qualifications, ensures a practical and insightful training experience. Join Anneke and embark on a journey to navigate the AI landscape with confidence and clarity.
— as they bring both Irish and global perspectives to the table. Together, they’ll explore:
The balance between technology and human judgement
What’s working — and what’s not — in the Irish market
Evolving talent and leadership for an AI-enabled future
Ethics, data privacy and the risks of synthetic insights
Helping clients navigate change with confidence
The democratisation of insight: opportunity or threat?
Join us for a timely and energising discussion on the future of insight — and the power to adapt in an age of accelerated change.