Queries and Complaints
Your community is a community of values established to safeguard the public's trust and confidence in your work to activate data, research, and insights.
The Professional Standards service offers you practical, up-to-date guidance to keep you on the right side of the ethical line.
A service built for you by your peers
Your guidance service is made possible thanks to volunteers, senior experts of your community who give their time to ensure you get the best service possible. These experts work in Committees including the Professional Standards Committee and our Disciplinary Committees,
They are supported by members of our team who provide them with the technical support they require to produce new guidance and ensure your queries reach them.
Judith PassinghamESOMAR Committee Member, Chair of the Professional Standards Committee at ESOMAR
Judith Passingham has worked in the Market Research industry for over 35 years, in many different roles from General Management, Client Account Leadership, Service Development, to Sales and Operations – on a Global and European basis.
She started her career at the British Market Research Bureau working on the TGI and various media measurements, then working at AGB, subsequently TNS where she ran the UK and then global panel division as CEO of ‘Worldpanel ‘ and as Joint CEO of Europanel – a joint venture between TNS and GFK.
Judith was appointed CEO of TNS Europe and then following the WPP acquisition of TNS oversaw the integration of RI and TNS in Northern and Eastern Europe. In 2014 Judith joined Ipsos to run its Access Panel services where she drove service integration into one global entity, launched device agnostic interviewing and programmatic sampling.
In 2016 she took on responsibility for Ipsos’s Operational capability. She retired in 2019 and volunteers for Pilotlight and for the Maple Lodge Nature Reserve. In January 2020 she was appointed as Chair of the Professional Standards Committee for ESOMAR.
Kathleen FrankovicESOMAR Committee Member, Consultant at YouGov
Kathy Frankovic is the former Director of Surveys for CBS News and is currently an election and polling consultant for YouGov and other organisations. She is one of the world’s leading experts in public opinion polling. She has been an election and polling consultant for CBS News and other research organizations.
She speaks and writes internationally about public opinion research, journalism and elections as an invited speaker in places as diverse as Italy, Jordan, Hong Kong, Manila, Mexico, Lisbon, Chile and India. In 2009 she retired after more than 30 years at CBS News.
She retired from full-time work at CBS News in 2009, and since then has consulted for CBS News, Harvard University, the Pew Research Center, Open Society Foundations and YouGov. She sits on the ESOMAR Professional Standards Committee and is an active member of both the World Association for Public Opinion Research and the American Association for Public Opinion Research.
Kathy JoeESOMAR Staff, Consultant to ESOMAR PSC at ESOMAR
Kathy Joe served for many years as Director of International Standards and Public Affairs at ESOMAR before retiring in 2016. She currently still works periodically for ESOMAR as its Editorial Consultant for Research World.
Prior to working for ESOMAR, Kathy worked at The Economist and Euromoney and gained a BSc Hons in Politics and Sociology from the University of Southampton in the UK.
With a passion for research and insights and long experience in working with global teams to formulate editorial content, privacy policies and professional standards, she has worked with research professionals from around the world on far-ranging topics including innovation and best practice in consumer insights, knowledge and strategy.
As ESOMAR Director of International Standards, Kathy led the development and promotion of global research codes and privacy guidelines.
She volunteers for projects with NGOs such as Amnesty International and is a Board Member and Secretary of Dance Connects.
Philippe GuilbertESOMAR Committee Member, Consultant at Syntec Conseil
Philippe is the former Managing Director of Toluna France and Senior Vice President Quality of the Group. He is now a consultant in research methodology for companies and SYNTEC Conseil, and contributes to the dissemination of rules, standards and best practices in the industry through conferences, academic courses and articles, including his "Did you know?" section on the French website MRNews.
In the 1980s, he developed advanced statistics, survey methodologies and new marketing approaches in research agencies. Then in the 90s, he initiated the survey digitisation by launching an international panel of Internet users, the web audience measurement and the sampling/questionnaire adaptation to the Internet. In 2007, he joined Toluna, a French start-up, to bring his methodological expertise and make it the world's #2 online panel and survey solution.
Philippe is a member of the ESOMAR Professional Standards Committee since 2014.
Prof. Dr. Raimund WildnerESOMAR Committee Member, Managing Director and Vice-President at GfK
Prof. Dr. Raimund Wildner has been active at the GfK Group since 1984, helping to build the GfK BEHAVIORSCAN® micro test market starting in 1985, and in 1988 established the GfK Groupʼs Method and Product Development Department, which he ran until 2009. In 1995, he also became the managing director the GfK Verein and assumed the position of vice president ten years later as well.
In April 2011, Raimund Wildner was named honorary professor of business administration and statistics at the Faculty of Law and Economics at the University of Erlangen-Nuremberg, and is a regular guest lecturer at various colleges and universities. Furthermore, he has published numerous articles in the field of marketing science, particularly on the application of statistical methods in market research, and is coauthor of the books „Panels in der Marktforschung“ and „Marktforschung – Grundlagen der Datenerhebung und Datenanalyse“.