New Pricing Model explained

With this new pricing approach, ESOMAR is facilitating people from all over the world to become part of this unique community by introducing a more equitable and fairer pricing structure.

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As a truly global insights association, ESOMAR has been gathering information on various elements of the world’s insights industry for decades.

Inspired by the United Nations' Human Development Index (HDI), ESOMAR created the Insights Market Development Index (or IMDI), which devises a ranking of countries according to the performance and development of their industry, instead of simply using national turnover figures.

The Insights Market Development Index is the result of combining 3 sub-indices into one single score through their geometric average. Two of the indices are extracted from the Global Prices Study and the Global Market Research report. The third sub-index is an indicator for the representation of the professionals both within the country and at a global scale, extracted from ESOMAR’s worldwide member base.

Facilitating you to become part of this unique community

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The Three Pillars of the IMDI

The Prices Index

Prices are the result not only of the economic development of a country but also of the level of development of the industry they refer to. The Prices Index is the normalised score that results from computing the prices charged in a country for a qualitative and a quantitative study.

The Industry Index

The Industry Index ranks each country according to its national turnover per capita, adjusted by PPP, and further corrected with the growth rate of the previous two years. This allows for a more faithful representation of the industry in each country.

The Representation Index

The Representation Index is composed of two sub-indices: Professional sub-Index, which represents the number of ESOMAR members per capita in a country, and rewards those with a national association, and the Specialisation sub-Index, which favours a more varied composition of the professional base of the country.

Based on the IMDI, each country in the world is given a unique and independent score that represents the relative development of its industry with respect to the rest of the world's countries. This ranking allows ESOMAR to classify countries into 5 groups (high, medium-high, medium, medium-low and low). A higher IMDI score means that a country has a highly developed industry with a decent turnover per capita, a high representation of end-clients and specialised workforce, and above average price levels, compared to the group of countries with a lower IMDI.

These categories define the individual membership fee, with the highest fee from countries in the high group and the lowest from countries in the low group. The ranking will be updated every 24 months.

Find the IMDI score of the countries in the latest Global Market Research Report.

Please select your country below to see which fee applies to you:

  • Afghanistan
  • Albania
  • Algeria
  • Andorra
  • Angola
  • Anguilla
  • Antigua and Barbuda
  • Argentina
  • Armenia
  • Aruba
  • Australia
  • Austria
  • Azerbaijan
  • Bahamas
  • Bahrain
  • Bangladesh
  • Barbados
  • Belarus
  • Belgium
  • Belize
  • Benin
  • Bermuda
  • Bhutan
  • Bolivia (Plurinational State of)
  • Bosnia and Herzegovina
  • Botswana
  • Brazil
  • British Virgin Islands
  • Brunei Darussalam
  • Bulgaria
  • Burkina Faso
  • Burundi
  • Cabo Verde
  • Cambodia
  • Cameroon
  • Canada
  • Cayman Islands
  • Central African Republic
  • Chad
  • Chile
  • China
  • Colombia
  • Comoros
  • Congo (The Democratic Republic of)
  • Congo
  • Cook Islands
  • Costa Rica
  • Croatia
  • Cuba
  • Curaçao
  • Cyprus
  • Czech Republic
  • Côte d'Ivoire
  • Denmark
  • Djibouti
  • Dominica
  • Dominican Republic
  • Ecuador
  • Egypt
  • El Salvador
  • Equatorial Guinea
  • Eritrea
  • Estonia
  • Eswatini
  • Ethiopia
  • Fiji
  • Finland
  • France
  • French Polynesia
  • Gabon
  • Gambia
  • Georgia
  • Germany
  • Ghana
  • Greece
  • Greenland
  • Grenada
  • Guatemala
  • Guinea
  • Guinea-Bissau
  • Guyana
  • Haiti
  • Honduras
  • Hong Kong
  • Hungary
  • Iceland
  • India
  • Indonesia
  • Iran (Islamic Republic of)
  • Iraq
  • Ireland
  • Israel
  • Italy
  • Jamaica
  • Japan
  • Jersey
  • Jordan
  • Kazakhstan
  • Kenya
  • Kiribati
  • Korea (Democratic People's Republic of)
  • Korea (Republic of)
  • Kosovo
  • Kuwait
  • Kyrgyzstan
  • Lao People's Democratic Republic
  • Latvia
  • Lebanon
  • Lesotho
  • Liberia
  • Libya
  • Liechtenstein
  • Lithuania
  • Luxembourg
  • Macau
  • Macedonia
  • Madagascar
  • Malawi
  • Malaysia
  • Maldives
  • Mali
  • Malta
  • Marshall Islands
  • Mauritania
  • Mauritius
  • Mexico
  • Micronesia (Fed. States of)
  • Moldova (Republic of)
  • Monaco
  • Mongolia
  • Montenegro
  • Montserrat
  • Morocco
  • Mozambique
  • Myanmar
  • Namibia
  • Nauru
  • Nepal
  • Netherlands
  • New Caledonia
  • New Zealand
  • Nicaragua
  • Niger
  • Nigeria
  • Norway
  • Oman
  • Pakistan
  • Palau
  • Panama
  • Papua New Guinea
  • Paraguay
  • Peru
  • Philippines
  • Poland
  • Portugal
  • Puerto Rico
  • Qatar
  • Reunion Island
  • Romania
  • Russian Federation
  • Rwanda
  • Saint Kitts and Nevis
  • Saint Lucia
  • Saint Vincent and the Grenadines
  • Samoa
  • San Marino
  • Sao Tome and Principe
  • Saudi Arabia
  • Senegal
  • Serbia
  • Seychelles
  • Sierra Leone
  • Singapore
  • Sint Maarten (Dutch part)
  • Slovakia
  • Slovenia
  • Solomon Islands
  • Somalia
  • South Africa
  • South Sudan
  • Spain
  • Sri Lanka
  • State of Palestine
  • Sudan
  • Suriname
  • Sweden
  • Switzerland
  • Syrian Arab Republic
  • Taiwan
  • Tajikistan
  • Thailand
  • Timor-Leste
  • Togo
  • Tonga
  • Trinidad and Tobago
  • Tunisia
  • Turkey
  • Turkmenistan
  • Turks and Caicos Islands
  • Tuvalu
  • Uganda
  • Ukraine
  • United Arab Emirates
  • United Kingdom
  • United Republic of Tanzania
  • United States
  • Uruguay
  • Uzbekistan
  • Vanuatu
  • Venezuela
  • VietNam
  • World
  • Yemen
  • Zambia
  • Zimbabwe