Best Paper of the Year Award
This award is given to the best paper from all individual event best papers awardees throughout an ESOMAR event season.
The award is open only to recipients of the active season's Event Best Paper Award.
- Home
- Best Paper of the Year Award
Celebrating your great insights
At ESOMAR events, the insights and analytics community presents some of the most though-provoking and impactful projects undertaken across the world. A vast diversity of topics and impact are showcased through countless scientific papers and inspiring presentations.
We celebrate these stellar event moments through a series of awards including our Best Paper Award which celebrates the best scientific paper submission for each individual event.

What's the prize?
If you're out to build your brand, the Best Paper of the Year Award is a real opportunity to stand out in front of business leaders and data, research and insights professionals from all over the world. Award winners get several perks, including:
A cash prize of €2000.
Exposure during the event to make your pitch and full presentation
Exposure of your performances in ESOMAR's social media and digital channels
Recognition by the industry when included in your CV or resume.
How to win Best Paper of the Year Award
Who can enter?
Recipients of the Event Best Paper awards for the active seasonYour paper needs to meet the following criteria:
Your paper is a winner of the Event Best Paper awarded in the current year
It met all of the criteria to be selected for Event Best Paper award.
In addition, the Jury may take into account the extent to which the paper is useful to support our championing of insights, or deals with problems facing insights and analytics worldwide, in line with ESOMAR principles.
How do you enter?
How to make the cutThe first step to becoming a nominee is to have your paper selected for an award during one of our events preceding the Congress of that year.
Papers eligible for the award:
Your paper must be presented at ESOMAR conferences, ESOMAR annual congress or other major conferences, seminars, symposia, etc. which ESOMAR will hold alone or in cooperation with other organisations in the eligible time span.
Your paper must not be previously published in any form and must be entirely original (the authors will be required to sign a declaration to this effect).
Your paper must be supported by a full and relevant bibliography. Papers presented by speakers at the invitation of ESOMAR will not be eligible for the Award.

Winners 2020-21
The Real Why and the Hidden Who
Christopher Graves, Ogilvy Consulting, USA
Jon Puleston, Kantar, UK
Jon Puleston
ESOMAR Committee Member, Vice-President Innovation Profiles Division at KantarJon Puleston serves as Vice President of Innovation for Kantar's Profiles Division. In this role, he heads QuestionArts, an international team specializing in the design of surveys and the development of specialist tools and technology for conducting research in the online and mobile arena. Additionally, he serves as a consultant on survey design best practice to companies around the world.
Over the last few years he and his team have won multiple awards for their ground breaking research on research exploring survey design methodology and in particular for their work in the field of gamification of research, survey optimization and prediction science.
How it happens during our events
You've been through this before, your paper has passed the gauntlet of submission, selection, and award by a jury. It is automatically entered to as a nominee for the Best Paper of the Year.
You don't have to do anything more. Your paper will be reviewed again by a jury which will weigh it against other award nominees from the active season in order to make a comparative selection.
Once the jury has made their selection known, there will be an award ceremony at our flagship event of the season in order to let the entire community know who is the worthy winner.