Data Protection Checklist
This checklist translates complex data protection laws into key requirements for data collectors and users. Use it to build a global compliance programme with greater confidence.
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Making sense of a fragmented landscape
Professionals and organisations collecting personal data worldwide face a fragmented patchwork of regulations that they must comply with. Developing a compliance programme that meets the world's various requirements can be complicated, particularly for small and medium-sized organisations that may not always have access to top legal and compliance advice.
That's where the Data Protection Checklist comes in. It is a practical tool designed to support you in ensuring that your compliance programme is built around the key compliance issues that lawmakers and regulators care about. It can help you identify gaps in your compliance programme based on requirements that apply across markets.
Built on a solid global foundation
Our checklist is built on common principles that underpin all data protection legislation around the world. They have been set by government bodies united in the international Organisation for Economic Development and Cooperation (OECD) and require:
Minimum impact for the individuals whose data is being collected
Appropriate notice and consent for the individuals
The responsibility to guarantee data integrity and security
The responsibility to safely manage any transfers of data
The publication of one's privacy policy
Special care when dealing with collecting data from children, business-to-business, photographs, audio and video recordings, cloud storage and anonymisation.
Written by compliance and insights experts
The Data Protection Checklist was drafted by an international project team featuring both data protection and compliance experts and professionals working on international data, research and insights projects to help resolve the most pressing operational issues.
David Stark
Vice-President & Regional Privacy Officer Americas at Wells FargoDavid is Vice-President and Regional Privacy Officer for the Americas at Wells Fargo. He serves as a subject matter expert in data privacy for Canada, the Caribbean and Latin America.
At GfK, he had oversight for compliance matters in the Americas, including privacy/data protection, anti-bribery/corruption, fraud/theft, anti-trust/competition, third-party screening, and delivering training on ethics and compliance topics.
At TNS, David was responsible for compliance with privacy / data protection laws in North America. In addition, he served as a public affairs executive at TNS Canadian Facts with experience in communications planning and strategy, media training, media relations, writing and editing news releases, and developing other marketing collateral.
Based in Toronto, David has spoken frequently on privacy topics at national and international conferences, written articles that have appeared in various trade association publications, and provided advice to major corporations and public sector organizations, including the Government of Canada.
He served as national president of the Marketing Research and Intelligence Association during the 2009-10 governance year and he served on ESOMAR’s Professional Standards Committee between 2008 and 2014 and its Legal Affairs Committee between 2010 and 2018.
David is a member of the International Association of Privacy Professionals.
Reg Baker
ESOMAR Ambassador, ESOMAR Ambassador for North America at ESOMARReg is the North American Regional Ambassador for ESOMAR, the global voice of the data, research and insights community. He also serves as a consultant to ESOMAR's Professional Standards Committee.
Previous to his work with ESOMAR, he was Executive Director of the Marketing Research Institute International (MRII). Prior to his retirement from full-time work in 2012, Reg was President and Chief Operating Officer of Market Strategies International, a US-based custom research and analytics company. Before joining Market Strategies in 1995, he served as Vice President of Research Services for NORC at the University of Chicago.
Throughout his career, Reg focused on the methodological and operational implications of new data technologies. He writes and presents on these and related topics to diverse national and international audiences and blogs off and on as “The Survey Geek.”
Ashlin Quirk
ESOMAR Committee Member, General Counsel and Secretary at DynataAshlin Quirk is a senior member of the ESOMAR Legal Affairs Committee having previous served on the ESOMAR Professional Standards Committee.
Ashlin Quirk joined Dynata, LLC as General Counsel and Secretary in 2012 and was named its Data Privacy Officer in 2018.
She has more than 25 years of legal experience, specializing in privacy and advertising/marketing law. She has been a member of the ESOMAR Legal Affairs Committee since 2019, and she was previously a member of the ESOMAR Professional Standards Committee.
Ashlin earned a Bachelor of Arts degree in Psychology and a Juris Doctor degree from Georgetown University.
Barry Ryan
Director Global Privacy at American ExpressBarry Ryan formerly served for 9 years as the Director of Policy at the UK-based Market Research Society, working on professional standards and advocacy for the Society as well as the European Federation of Market Research Associations (EFAMRO) and the Global Research Business Network (GRBN).
He has since left the data, research and insights community and is now working now for American Express as its Global Privacy Director where he is in charge of the implementation of American Express' privacy programmes.
Debrah Harding
Managing Director at Market Research SocietyDebrah is Managing Director of the Market Research Society (MRS), a Vice President of the European Research Federation (EFAMRO) and an Executive Board member of the Global Research Business Network (GRBN).
Debrah leads MRS’ standards, policy and public affairs activities. Debrah works extensively with government departments and European institutions on all issues that impact on market and social research.
Debrah has a wealth of knowledge of ethical codes, guidelines, data protection and on the enforcement of professional & process standards, and is co-author (with Peter Jackson) of the book, Quality in Market Research: from Theory to Practice.
Jayne Van Souwe
Principal at Wallis Market and Social ResearchJayne van Souwe, Principal at Wallis Market and Social Research, passed away on Monday April 15th 2019.
She was a passionate advocate for ethics and privacy within our industry, keen to guarantee that all those we work with are protected when they share their information with us, and working tirelessly to ensure this occurred.
Jayne joined the industry and AMSRS in 1984. She served on the Victorian Division in the late eighties and again as Secretary from 2004 to 2006; presented at numerous AMSRS conference, most recently in 2015 when, along with David Bednall, she won the Tony Wheeler Best paper award for their paper How good is good enough.
Jayne was the original Professional Standards Officer for AMSRS, convened the AMSRS National Ethics Committee from 2007 to 2012, chaired the Ethics sub-committee, was a member of the Professional Standards Committee from 2012 to 2017, and contributed a monthly column to Research News for over 15 years. She was part of the team instrumental in delivering the AMSRS Code of Professional Behaviour, a code that is mandatory for all AMSRS members. Jayne was an AMSRS board member from 2017-2018.
She was an industry representative on the AMSRO Privacy Compliance Committee for over a decade (2008 – 2019), involved in the establishment of our industry privacy code (AMSRO’s The Market and Social Research Privacy Code). Jayne was made a Fellow of AMSRS in 2008 in recognition of her contribution to AMSRS and her work within the industry to promote high ethical standards and practices.
Kathy Joe
ESOMAR Staff, Research World Editorial Consultant at ESOMARKathy Joe served for many years as Director of International Standards and Public Affairs at ESOMAR before retiring in 2016. She currently still works periodically for ESOMAR as its Editorial Consultant for Research World.
Prior to working for ESOMAR, Kathy worked at The Economist and Euromoney and gained a BSc Hons in Politics and Sociology from the University of Southampton in the UK.
With a passion for research and insights and long experience in working with global teams to formulate editorial content, privacy policies and professional standards, she has worked with research professionals from around the world on far-ranging topics including innovation and best practice in consumer insights, knowledge and strategy.
As ESOMAR Director of International Standards, Kathy led the development and promotion of global research codes and privacy guidelines.
She volunteers for projects with NGOs such as Amnesty International and is a Board Member and Secretary of Dance Connects.
Stephen Jenke
Co-Founder and Methodology Director at H-Research AsiaStephen Jenke passed away in September 2019.
Stephen was a professional market researcher since late 1970's with background in demographic; International operations; Media, Market and social research. He had worked on large multi-country projects from both Asia and Europe for Fortune 500 companies.
Stephen had many years experience in senior management roles with multi- national research agencies. He held senior industry positions in Australia and also lectured on market and social research with particular interest in quality management and ethics supporting the Industry.
Wander Meijer
ESOMAR Individual Member, Director, Asia Pacific at GlobeScanWander Meijer started his Asian career at TNS as Managing Director for Hong Kong and China in 2000, and four years CEO for Latin America.
Since 2015, he is Director Asia Pacific at GlobeScan, a research consultancy which measures, and builds relationships between organizations and their stakeholders. He is specialized in conservation research, with an emphasis on demand reduction for wildlife amongst consumers in Asia.
He is a senior executive with over 20 years of business and management experience in Europe, Asia Pacific and Latin America. He is a sustainability and social development policy adviser for several companies and NGO’s in Asia, living and working in Hong Kong and China since 1999.
He formerly served as Global Chief Operating Officer at market research firm MRops.